Inside Uvodo
Uvodo — What Is It, and Who Is It For?
March 4, 2023

Uvodo — is an eCommerce & payment platform that simplifies selling and getting paid online.
As an eCommerce platform, Uvodo allows solopreneurs and small businesses to have their online stores within minutes or sell their products & services with a quick payment link.
As a payment platform, Uvodo offers digital solopreneurs “Sell via Link” feature to generate quick payment links for their product or services, get paid quickly and spend earnings with Uvodo Card.
Uvodo offers its native payment solution – Uvodo Pay, alongside the built-in global and region-specific payment gateways and provides all the necessary marketing & conversion tools that are needed to make sales online.
Uvodo also has a free plan for solopreneurs for those who just started selling online.
Let’s look closer at our key features.
Who is Uvodo for?
Uvodo is ideal for small & medium sized-businesses and digital entrepreneurs - self-employed individuals who run their businesses online using digital platforms.
Here are our customer profile who sell & get paid successfully with Uvodo:
Soloprenerus. Entrepreneurs who runs their businesses solely and usually sell their services with 'Sell via Link'.
Online retailers. Retailers who sell their products on Uvodo’s online store or via single page payment link - ‘Sell via Link’.
Freelance businesses. Digital entrepreneurs who use Uvodo’s ‘Sell via Link’ to offer their services and get paid.
Advisors & consultants. Individuals who offer their services as products with Uvodo’s ‘Sell via Link’.
Artists & creators. Creative people who sell their artworks, handmade items on Uvodo’s store or offer workshops as service with ‘Sell via Link’.
Uvodo key features
Uvodo is a unified eCommerce & payments platform that allows anyone to sell and get paid for their services.
With Uvodo, you can sell from your store or via a link. Offer products or services, receive payments quickly, and spend your earnings with Uvodo Card.
Key features:
Instant online store: get your online store up and running in minutes.
Sell via Link: a quick payment link to accept payments for product & services instantly.
Uvodo Card - a virtual Visa card to spend your earnings hassle free.
Local payment gateways: Flutterwave, Mercado Pago, Nets Easy, Razorpay, Vipps (more on the way);
Global payment gateways: PayPal & Stripe;
Manual payment methods: Cash on Delivery;
Inventory management: creating a location to assign a warehouse or fulfillment centers to it ('multiple locations' on the way);
Shipping rules: creating multiple shipping rules with different rates;
Tax management: tax rates for specific countries and related orders
Customization: built-in & no-code theme editor;
Mobile-first design: mobile-friendly storefront and admin panel;
Built-in SEO toolkit: online store optimization for search engines;
Customization: storefront template builder;
Languages: storefront language choices;
Currencies: storefront currency choices;
Staff members: assigning different user roles to team members for the admin panel;
No commissions: no commissions fees at any plans.
Sell & get paid with Uvodo
We believe that selling & getting paid online should be easy, as easy as uploading a photo on Instagram. You should be able to upload your product content, and it’s out there at the fingertips of consumers in minutes — no complex payment system and management or complicated configuration while all these happen behind the stage for convenience.
Uvodo allows you to:
Set up your online store within clicks
Sell your products & service with quick payment link
Get paid for your service & freelance businesses
Spend your earnings with Uvodo Card without hassle
Increase your profitability with lower transaction fees
Sell locally with Cash on Delivery
Sell on your region with built-in region-specific payment gateways
sell your goods without integrating any 3rd party conversion & automation tools,
manage your online store from your mobile device,
provide exceptional experience for buyers with a fast speed storefront.
This is exactly what Uvodo is.
How did everything start?
Uvodo’s journey began after our previous startup Nextsale exited.
Our experience at Nextsale helped us identify a new opportunity in the eCommerce industry, which led us to start Uvodo.
With our team’s combined knowledge and expertise in the industry, we set out to create a platform that would make it easy for businesses to start and grow their online stores.
To provide some context, let’s go back to 2018 when we started Nextsale and how the idea of Uvodo emerged.
Uvodo was preceded by our earlier startup: Nextsale
Nextsale is a conversion toolset for Shopify, BigCommerce, and WooCommerce that helps merchants increase their sales using various marketing and conversion optimization tools.
While working in the eCommerce ecosystem for more than a decade, our founders Taleh and Orkhan found out that conversion optimization was painful for merchants. That was the main trigger on how they come up with the idea to build Nextsale.
We are proud to have passed the rigorous selection process for the NCA, SUP, and 500 Startups accelerator programs. These programs gave us access to world-class mentors, investors, and resources that helped us refine our product, scale our team and accelerate our growth.

During our Nextsale journey, we dived into the principles of conversion optimization, on-site marketing, and buyer behavior. We spoke with thousands of merchants, solved numerous problems, and built strong relationships. After 3 years of development, we decided to open a new chapter for Nextsale’s development. Nextsale had a successful exit at the end of 2021.

The idea of Uvodo
Our time at Nextsale was instrumental in guiding us towards a new opportunity in the eCommerce market, which eventually led to the birth of Uvodo.
At Nextsale, Orkhan would talk to merchants continuously. We saw that not everyone was happy with their current eCommerce platform. Based on ~2,000 interactions with eCommerce business owners, we saw the pain points experienced by online merchants commonly include difficult store setup, the absence of local payment gateways, high commissions, expensive features and apps, as well as issues with sluggish and unstable plugins and third-party tools.

With our domain expertise from the previous eCommerce projects, relying on our knowledge of conversion optimization, and knowing what it takes to make merchants happy, the idea clicked: why not make an eCommerce platform that makes merchants happy and help them sell?
Uvodo rising
We launched Uvodo’s MVP in January 2022. It was built as a self-hosted & headless eCommerce platform at first. With the same convention, from the day of launch, Orkhan was talking to Uvodo’s early customers. We also made a public feature request platform for our customers and created our community. We’ve grown our community to 300 developers and merchants, and got 100+ unique feature requests with a total of 300+ votes just in 2 months.
Uvodo’s SaaS version was a highly requested feature, and after considering customer feedback, it became clear that this was a top priority for many of our users.
Back to the future: easiest eCommerce platform
Voilà!
Uvodo is now a SaaS-based eCommerce platform that provides an easy setup, built-in local payment gateways, and a fast checkout experience, making it the highest converting eCommerce platform ever built!
At Nextsale, we knew that many eCommerce platforms have weak and pricey conversion optimization tools. Together, our team works tirelessly to bring new features to life and ensure their successful implementations. At Uvodo, we include free conversion apps that are developed and tested by our developers to ensure the highest quality and security.
Uvodo enables sellers to easily create a an online store with just a few clicks, start selling their products, and accept payments locally and globally.
If before we were helping merchants increase their sales on the eCommerce platform of their choice, we have now built our very own eCommerce platform dedicated to empowering merchants and facilitating their online success.
A wonderful team & expertise
At Uvodo, it’s the same core team of Nextsale with the same mindset that has a mission to continue to deliver real value to the eCommerce ecosystem.
Our founders share a longstanding friendship that began in their school days and has continued throughout the years. This bond has been instrumental in driving the success of both of our startups, as they have positively influenced each other’s journeys.
Overall, the story of Uvodo is one of a team that is passionate about helping businesses succeed in the eCommerce industry. We believe that our success is directly tied to the success of our users, and we are dedicated to providing the solutions and neverending support they need to achieve their goals.
From humble beginnings to a thriving online presence, this was a tale of entrepreneurship, innovation, and the power of determination.
Thanks for reading!
We are seen on
Tech Times
This is our story on Tech Times about how we came up with the idea of Nextsale – our previous project – conversion optimization platform and how we helped eCommerce businesses.
E-commerce is Exploding, But It's Hard to Stand Out From the Crowd. Can Technology Help?
IndieHackers
And, this is our story that we published on IndieHackers about how we built Nextsale – from idea to product, lessons learned, and how we got acquired.
How we built and sold our SaaS for 7 digits - AMA
Tey Got Acquired
Here, “They Got Acquired” talks about how three friends – Vusal, Taleh, and Orkhan built and sold a digital marketing SaaS: Nextsale.
Get to know our wonderful team 💜
